FutureNow BMW

FutureNow is a campaign to get millennials to become familiar with BMW's 360° initiative, which combines a wide range of innovative products and services that make electronic driving a comfortable experience and daily pleasure. With key words such as Intelligent, quick, comfortable, convenient, individual, simple, and sustainable to explain the 360° initiative. We then created an art show based around those key words that captures what BMW's vision of pushing towards a electric sustainable future.